Basic Truth

STRATEGY | BRANDING | PACKAGING

A food company, coming up with a range of peanut butter, dairy products, and other snacky items. Available at every general store and supermarket, Basic Truth is honest, easy and affordable.

When our actions are aligned with our values, life is generally good and we feel content, confident and satisfied. Values guide and shape our priorities and reactions. Basic Truth are the values we adhere to. Core brand and life values of Basic Truth are Happiness, Confidence, Health, and Quality

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